04 Story
Our story
Made for the hours between the tide and the evening. Few pieces. Made well. Never rushed.
Why LA PLAGE
One wardrobe for the sand and the sea.
LA PLAGE is beachwear made by a group of students in Saigon. We started it because a day by the sea rarely asks for one outfit: a swim in the morning, a game on the sand, a long lunch in the shade. We wanted clothes that could do all of it, and still feel considered.
Our purpose is simple: make a few pieces, make them well, and let them be worn slowly, from the first dip to the last light.
-
01
Few pieces, made well
Each drop is small. We would rather make fewer things and make them properly.
-
02
Sand & sea, both
Shoreline to move in, Marée for long lunches. Every line belongs on the beach and in the water.
-
03
Made by students in Saigon
Designed between classes, made in Vietnam in limited runs, so each piece stays a little special. Members hear about every drop first.